PERSONAL DATA PROTECTION & COOKIE POLICY
OF BSBFASHION.COM
(hereinafter: the “Services”).
Learn More:
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Purpose |
Data |
Legal Basis for processing |
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Account Creation & Management · e-Shop Registration · user identification · Account access and order/purchase history viewing · Use of Services and Account functions (Wishlist, management of addresses etc.) · Account cancellation · Data deletion |
Credentials Account Data ID data Contact Details Transaction Data Technical / Cookies |
a) the performance of the contract between us to open and maintain an Account which is concluded when you accept the Terms and Conditions. It is necessary to process your personal data to fulfill our obligations deriving from the Terms & Conditions regarding the creation and management of your Account, which is otherwise impossible. b) your consent*, where you optionally provide your personal data (e.g. Date of Birth, Name Day, Cookies relating to your Wishlist). c) our legitimate interest** for the security of your Account and your identification, where necessary, which is also to your interest (avoidance of fraud or security incident). d) our legal obligation for the secure retention of your personal data. |
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Participation & Management of your BSB Rewards Account
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Order management and execution, sales contract performance, provision of customer services (including orders over the phone) · Recording, processing and management of orders · Product shipment and delivery · Management and processing of payments, fees and charges, issuing of invoices and receipts. · Returns, replacement, cancellation, withdrawal management (product receipt, refunds, invoice issuing etc). · Communication for updates, notifications and clarifications in relation to the order · Registration of Gift Card Recipient, issuance and sending of Gift Card · Communication for the handling of issues relating to your order, complaints handling and provision of clarifications · activation of fraud prevention mechanisms · Exercise of rights
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ID data BSB Rewards data (where applicable) Transaction & Purchase Contact Details Financial & Tax Data Information you provide relating to your inquiry Data we develop about you
In case a phone call is recorded, you will be previously notified with a voice message
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a) the performance of the sales contract between us (including servicing you before and after the sale). For example, we process delivery and purchase data for the shipment of the products to you, financial data for the processing of your payments, your contact details in case of partial execution of the contract (e.g. when we have to come back with a counter-proposal for your purchase in case we do not have all the products of your order) and in general for the correct, appropriate and timely performance of your order, the data that you provide us with when we need to manage a request related to your order and the data that you provide us with in order to process your order. We do the same for the issuance, redemption and/or shipment of a Gift Card issued under your details either by you or by any friend of yours, or for the shipment of a gift to you the purchase of which has been made through the e-Shop. b) compliance with our legal obligations. E.g. we process your email or phone number to send you a verification for the execution of your order in a durable medium (i.e. when the sales contract for the products/services has been concluded), your Transaction and Financial Data for the fulfillment of your right to withdraw from the sales contract (refund, product receipt, confirmation of receipt of the exercise of a right submitted electronically through the e-Shop and for compliance with tax obligations). We also process your data to respond to your requests relating to the exercise of your rights, as described later herein. c) our legitimate interest** for the protection of your Account (e.g. we process your data to identify you when you login to your Account) for the security of your transactions and the detection of any fraudulent activities (e.g. we process – through the electronic payment service providers – your data for your identification when you use a payment method), and to communicate with you for the handling of your requests in the best possible way and based on your needs, which is also to your interest. To support our legal claims in the event of a dispute, we will, depending on the nature of the case, process some of your personal data as defined above. d) your consent*, when you have voluntarily provided your data seeking communication with us, when you provide your card data to us to for the purpose of storing them for future purchases, or when we process your contact details to inform you about products you are interested in that are out of or in limited stock. |
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Communication by and to Users of the Website (non-customers) · For reasons relating to the e-Shop and/or the Website in general · For issues relating to the Company (products etc.) |
Contact Details Information you provide you’re your communication |
Your consent* when you communicate with us through the e-Shop contact form or in any other way (by phone, e-mail) |
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Advertising & Marketing · Subscription to our Newsletter mailing list · Direct commercial communication through email, sms, viber or other multimedia, push notifications etc. · Notifications based on your behavior and preferences as recorded through Cookie mechanisms · Conduct and management of promotions, e.g. contests · Research on customer satisfaction from BSB Rewards products/services · Delivery of relevant content
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ID data Contact Details Transaction Technical/Cookie data Account (where applicable) BSB Rewards (where applicable) Consumer Behavior/Profiling (where applicable περίπτωση) And/or a combination thereof
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a) The Company’s legitimate interest to present and promote its products to its customers (that have already purchased products through the e-Shop) and irrespective of whether they have an Account or not, having concluded that this presentation is fairly balanced against your rights to privacy and does not override your rights and freedoms, but is, on the contrary, to your interest, and provided that you have not previously objected to receiving such commercial communication. More specifically: Our Company may us the email of a customer or their mobile phone number (depending on the relevant indication made by the customer regarding their preferences on the receipt of commercial communication through email/SMS/VIBER, to send out generic commercial communication with the news of our Company and our e-Shop, our offers - discounts, updates on promotional activities (e.g. contests), etc. Also, for our customers who have consented to the installation of behavioral and marketing Cookies, the Company may use the data collected through Cookies in combination with their email (a) to send them reminders on incomplete purchases (e.g. abandoned cart), or (b) for remarketing purposes, in particular for targeting them on Facebook and/or other social media, using the Facebook email list feature (or other equivalent in other media), to display content relating to our e-Shop or to send reminders about our e-Shop.
b) Your consent is the legal basis for: Sending you our Newsletters
c) our legal obligation to for the verification of your details for the security of communication. |
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Statistical Analysis for the evaluation and improvement of e-Shop Services and functionalities · Uninterrupted operation – better response and management of the e-Shop · Technical integrity and security of transactions · optimisation of technical systems and our partners' systems and addressing technical issues · compiling reports and retaining data Statistical Analysis for the improvement of our Company as a business · Research and/or analysis to better understand the needs of e-Shop customers (e.g. quality surveys), improve products/services and develop new ones · Evaluation for the creation and launch of new commercial and business models, programs and partnerships and expansion of our activities · Promotion of the Company, its products and services |
The data we process for this purpose is a combination of information we collect about you (e.g. activity on your Account and on BSB Rewards, data we receive through cookies, etc.)
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a) compliance with our legal obligation for the security of your personal data b) our Company’s legitimate interest** to: 1. ensuring the technical integrity of the Website and access to it (network and access security, fraud prevention, upgrading and optimisation of technical systems) 2. improving our business processes (developing our business activities, ensuring our business continuity, improving our Services, products, e-Shop, BSB Rewards Program and our commercial processes in general) 3. the analysis of the user experience of the e-Shop and the degree of customer satisfaction 4. analysis of your profile The above processing operations take place in compliance with all the necessary safeguards for the collection and processing of data that do not identify a specific data subject and are fairly balanced against the rights and freedoms of data subjects. c) your consent, when you agree to take part in market/consumer preferences research We further process the same data as aggregated and statistical data only, taking all necessary safeguards that do not allow the identification of the subjects, based on our legitimate interest for the further compatible processing of aggregated data for the purpose of statistical analysis for the improvement of our products and services. |
*Where your consent is the legal basis for processing, you can withdraw it at any time. Consent withdrawal is valid for the future. The processing carried out up to the point of withdrawal shall be deemed to be lawful in all respects. In order to be able to provide you with improved services and to serve you better, we may occasionally ask you to voluntarily provide us with more personal data, always subject to your specific and explicit consent
**Where the legal basis for processing your data is our Company's legitimate interest, you can opt-out at any time by requesting that we stop accessing your personal data for this purpose. For example, you can request that we do not send you commercial communications by e-mail or other means (sms, viber) by opting out, by clicking on the unsubscribe button, by changing the relevant settings within your Account or, in any case, by contacting us. Also, if you want us to limit the processing of your shopping cart data for your convenience through our customer service department, you may indicate this to our customer service staff or by contacting the Company through any means of communication. In any case, we inform you that the Company reserves the right to demonstrate its own legitimate interest in the continuation of processing, provided that this is justified following a fair balance between your own interests in the protection of your personal data and its own legitimate purposes and/or other compelling reasons
Our Company is not responsible if communication is sent to media that you do not check and/or do not use if you have not informed the Company of your preferred means of communication or any change to your contact details.
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The Company generally maintains and processes your personal data within the European Economic Area ("EEA"). We do not routinely transfer data outside the EEA. Where your data is to be transferred to third countries outside the EEA or to international organizations for which there is no adequacy decision by the European Commission, all appropriate safeguards under applicable data protection legislation for transfers to third countries shall be taken.
Our Company undertakes appropriate technical and organizational measures to protect the personal data we keep so that they are not exposed to incidents of unauthorized access, disclosure, use, modification or destruction. Where appropriate, we use encryption and other technologies that can help secure the data you provide to us. We also require that our service providers comply with strict requirements for the protection and security of personal data. In particular, the information you submit to the Company is handled exclusively by Company personnel who are specifically trained to handle personal data in compliance with applicable laws, and who under our control and act only at our instructions. To carry out the processing, the Company selects and contracts with persons or third-party partners who have corresponding professional qualifications that provide adequate guarantees in terms of technical knowledge and personal integrity to ensure compliance with confidentiality, security measures and the protection and safeguarding of the confidentiality and integrity of personal data. In any case, their security in the environment of the Website is provided without prejudice to incidents beyond the Company's sphere of control, technical or other network failures beyond the Company's control or due to force majeure or fortuitous events. You must not disclose the details/passwords you have provided when opening your Account, which is personal and non-transferable. Our Company carries out regular quality and security checks on the systems and algorithms used to correct any factors that lead to data inaccuracies.
Learn More:
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Processing Purpose |
Retention Timeframes |
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Account Registration & Management |
Until your Account is deleted or up to 3 years from your last login to your Account. If you attempt to create an Account but do not complete the process, any data you submit will be retained for __ and then deleted. |
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Taking part in BSB Rewards Program |
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Execution and management of orders, customer service and service of people who are not customers (also applies to telephone orders) |
If you purchase products, we will process your data for the period of time required to manage the purchase of the products you have purchased, including any returns, withdrawals, complaints or claims related to the purchase of that product or service. We may also retain certain data from your transactions for as long as necessary to complete the sale and to comply with any legal obligations (for example, for tax and accounting purposes, for purposes of evidence/record keeping in the event of a withdrawal, etc.). If you are our customer and you contact our customer service by providing us with your identification information, your request (and our response) will be registered in the existing tab we keep for you in our management system and will be associated with your previous orders and/or your Account, if you have an account in our e-Shop. This data will be kept for as long as required according to the nature of the request submitted and in any case for at least 12 months from submission date. If you are not our customer, we will create a new file containing your request (and our response) which we will keep for as long as your request remains open, and in any case for up to 12 months. |
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Communication by and with Users of the Website |
When you contact us on your own initiative (e.g. by sending an email or filling in the contact form), we will create a record of the relevant communication, which we will keep for the period of time required to process your request, depending on its nature, and for up to 2 years from the last action taken in relation to the request. For example, if you contact us reporting a problem with your use of the Website, we will retain that communication for as long as necessary to address the problem and for 2 years from the last time we contacted you about the issue. |
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Advertising & Marketing |
If you do not respond to our communication over a long period of time, we will stop sending you any promotional communications and delete your history of relevant responses. The reason is that, in these cases, we assume that you prefer not to receive any such communication. Specifically, if you have granted us your consent to send commercial communication or to carry out promotional activities, we will retain your data until its revocation or up to 2 years from the last time you interacted with the Company through this communication (e.g. you opened a newsletter, viber message, etc.), whichever comes first. In case direct marketing is based on our legitimate interest, the processing of your data for this purpose continues until you object to such messages or up to 2 years from the last time you interacted with the Company via this communication (e.g. you opened a newsletter, viber message etc.), whichever comes first. |
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Statistical analysis for the evaluation and improvement of the services and functions of the e-Shop and our Company as a business |
We will process your data during the period in which we conduct a particular activity (e.g. a specific quality survey) and until we anonymise your data, at which point your data will no longer be held in a way that can personally identify you. We reserve the right to keep data collected as described above (in aggregate form), for an indefinite period of time. Some of your Account data that we process for statistical or other analysis and research purposes, we process until your Account is deleted, at which point we delete the data as well. |
Learn More:
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Right (articles below refer to GDPR) |
Explanation |
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Right to access (article 15) |
You can request to: - Confirm that BSB processes your personal data. - Provide you with access to any personal data that you do not already have at your disposal - - Provide you with other information about your personal data, such as what data BSB has, what it uses it for, to whom it might transfer it, whether it transfers it abroad, how it protects it, how long it retains it, what are your rights as a data subject, the process to submit a complaint, the sources of your data (to the extent such information has not already been provided in this Policy). |
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Right to rectification (article16) |
You can request to rectify inaccurate personal data. BSB may seek to verify the accuracy of the data before it rectifies it. |
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Right to deletion / erasure (article 17) |
You can request BSB to erase your personal data in case: - you have withdrawn your consent - at any time when they are no longer needed for the purposes of the Program - if they have been illegally collected - when you object to the processing (or opt-out) BSB is not obliged to comply with a request to erase such data if the processing is necessary: - for compliance with a legal obligation - for the fulfillment of another legitimate purpose or another legitimate legal basis - for the establishment, exercise or defense of legal claims |
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Restriction of processing (article 18) |
You can ask us to restrict the processing of your personal data when: - their accuracy is contested (see rectification), so that we can verify the accuracy of the personal data or - the personal data have been unlawfully processed but you oppose to the erasure of the personal data or - they are no longer necessary for the purposes, which they were collected for, but you still need them for the establishment, exercise or defense of legal claims or there is another legitimate purpose of processing or other legal basis. - you have exercised you right to object and you await its verification |
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Right to Data Portability (article 20) |
When processing is based on your consent and is carried out by automated means, you may request that we provide your personal data in a structured, commonly used and machine-readable format, or you may request to be transferred directly to another controller. However, this right concerns only the data provided by the data subject and not any data produced by the controller based on already collected data.. |
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Right to object (article 21) |
You may at any time object to any processing of your personal data, which is based on the legitimate interest of BSB or the performance of a task carried out for reasons of public interest. If you exercise your right to object, BSB has the right to demonstrate compelling legitimate grounds for the processing which override the rights and freedoms of the data subject, however your fundamental rights and freedoms will not be affected. |
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Right not to be subject to automated individual decision-making, including profiling (article 22) |
BSB doesn’t make decisions based solely on automated processing of your personal data for the purposes of the Services. In any case, we inform you that you have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you. |
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Opt-out (from consent) |
You have the right to withdraw your consent, where consent is the basis for the processing. Any withdrawal is valid for the future and any processing conducted by BSB up until the point of withdrawal, is lawful. |
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Right to lodge a complaint before the competent Supervisory Authority |
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Cookie Policy
Of the Website https://www.bsbfashion.com/
This Website belongs to BSB
Cookies are small text files that are stored on your computer or your mobile device by our website’s server when you visit a website and are used to recognize your device.
Cookies placed by the owner/administrator of the Website (BSB) are called "first-party cookies". Cookies placed by third parties are called "third-party cookies". Third-party cookies are used to provide third party features or services (such as data analysis, advertising video display video) on the Website or through that. Also, depending on the duration for which they are installed in your terminal, cookies are divided into session and persistent. Session cookies are deleted once you close your browser or usually thirty minutes after your last interaction with the Website. Persistent cookies are installed for longer periods of time.
Apart from absolutely necessary cookies, all other cookies are only installed subject to your consent.
When you enter the Website, only those cookies will be installed that are absolutely technically necessary for the operation of the Website, such as for example to transfer you from one page to another and to identify the default language of the Website through your IP address. For this reason, you cannot disable them. By accessing the Website, you expressly declare that you have read and understood the specific terms and conditions relating to the installation, operation and purpose served by cookies. You can edit the way cookies are installed on your terminal and browser from the settings of the browser you use; however this may affect the way in which the content of the Website is displayed and the Website itself may not perform correctly
Learn More:
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Necessary Technical cookies |
These cookies are necessary for the smooth operation of our website. They allow you to navigate the website and make use of its basic functions. For example, they allow you to move from one page of the Website to the other and identify the default language for the Website through your IP address. |
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Functionality Cookies |
These cookies allow the Website to remember your preferences such as your preferred language, your cart, your Account login, with the aim of providing you with more tailor-made functions and facilitating your navigation, so that, for example, you do not have to enter your credentials every time you change pages within the Website. In some cases, they may be used to display a video or allow some social media platforms features. These cookies do not track your browsing session (on our website or across your browser). If you do not allow these cookies, some functions of the website may not be provided correctly or access to some content may be limited. |
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Statistics |
These cookies collect information on the use of the Website (e.g. which pages you visit, what problems you encounter during navigation etc). These cookies are used for statistical purposes and allow us to improve the performance of our Website. |
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Marketing |
These cookies collect information relating to your actions on the Website. Information such as the number of visits or pages our users visit allow us to improve our services by responding to your preferences. Our Website does not host any ads but by accepting these cookies you may see our Company or our products being advertised in other websites, social media or search engines. |
Marketing Communication based on Marketing Cookies
In some cases we use various automated methods to track your consumer behaviour when you browse our e-Shop and make your purchases. The relevant technologies (software, analytics, automated surveys), combined with cookies installed upon your consent, help us to create your profile based on your past product choices and consumption habits, in order to draw more personalized conclusions about your needs and send you more targeted communications based on your preferences. This also helps us to continually improve the services we provide to you. Therefore:
In any case, if you do not agree with the above, you can exercise your rights and ask us not to process your data (for more information, see Section 9, Personal Data Protection Policy).
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