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COOKIES POLICY

 

BSB Cookies Policy

 

This Cookies Policy is an integral part of the Data Protection Policy and therefore of the General Terms of BSB and forms an integral part thereof.

We use cookies to make it easier for you to browse our Website, to understand how you interact with us and, in some cases, to be able to display to you ads based on your navigation habits. Please read this Cookies Policy to understand in more detail the cookies we use, their purpose and other information that may interest you.

1. What are cookies?

Cookies are small text files that are installed on your computer or on your electronic device through the browser you use when you visit BSB. Cookies help us to collect the information necessary to measure the effectiveness of the Website, improve and upgrade its content, adapt it to demand and users' needs, and to measure the effectiveness of BSB’s presentation and display in third-party websites. No Cookie file used on the Website collects information that identifies you personally or of any document or file in your computer. To collect and process your personal information, please visit our Data Protection Policy

The data collected by cookies may include the type of browser you are using, the type of computer, its operating system, online service providers and other similar information. In addition, the Website computer system automatically collects information about the locations you visit and about the links to third-party websites that you may visit through our Website.

More information on Cookies, and how to manage and delete them, can be found at www.aboutcookies.org

2. Cookies

The following categories of cookies are used by BSB:

Transient and persistent

“Transient” Cookies are stored on your computer or on your electronic device during your visit to the Site and deleted when you leave it. Persistent cookies remain on your computer or on your electronic device for a longer period of time until they are deleted by you. An example of Cookies that are necessary for us to provide our Services to you (Cookies that are use to remember the products stored in your cart and which are kept for about 7 days), or Cookies that record your behaviors within the Site, such as your choices, demographics, products you view, and other details used to create an anonymous profile.

Third Party Cookies

Third parties like Google Analytics may install the cookies we use. In the event that you enter the third-party websites or connect to social networking sites (twitter, facebook, youtube) through the Website, you must be aware that these third-party websites or agencies may install Cookies when you click on the relevant link. These cookies are beyond our control and are governed by the cookies policy of each third party who installs them. You should read their respective site policies to see exactly how you should handle them.

Essential Cookies

“Essential” Cookies are stored on your computer or your device during your visit to the Website and used for the smooth operation of the site. Their acceptance ensures the user’s optimal onlne experience while browsing and therefore it is recommended that you accept them.

Performance Cookies

Performance Cookies refer to third-party cookies (Google Analytics and Google Tag Manager) and their purposes is the statistical analysis of user navigation data, the optimisation of their visit experience and the better evaluation of the promotions we perform. These cookies are beyond our control and are governed by the cookies policy of each third party who installs them. You should read their respective site policies to see exactly how you should handle them.

Marketing Cookies

Marketing Cookies are third-party cookies (Google, Facebook, Contact Pigeon) and aim to optimise our promotions based on user preferences and choices and optimise their online visit and experience. Based on the above, while our site does not host advertisements, our visitors may be able to display relevant promotional material on third-party platforms.

 

 

3     Purpose of processing data collected by Cookies. 

Cookies are necessary for the operation of our Website. The main goal of our cookies is to improve your browsing experience. For example, cookies help us memorise your preferences (language, country, etc.) during your navigation and future visits. The information gathered by cookies enables, among other things, the improvement of the website, by evaluating user numbers and patterns, adapting the site to individual users’ interests, improved search speed, etc.In some cases, with your prior consent, we may use cookies, labels, or other similar systems to obtain information that allows us to display advertisements to you from our website or third-party websites or any other means, based on the analysis of your navigation habits.

 

4 Table with types of Cookies

The table below lists the Cookies we use on our Website, the information they collect, their purpose and origin:

Cookie name

Information/Purpose

Category

Origin

Google Tag Manager

These cookies are used to collect information regarding the use of specific labels that have been implemented on the website for the smooth incorporation of functional and promotional material.

Essential

Google Tag Manager

Drupal cookies DRUPAL_UID and SSESS3eae3f43a29404f537d241962eda2edc

The use of these essential cookies allows the identification and identification of users who have logged in to their online account.

Essential

Drupal

Drupal.visitor.cookie_consentance

The use of these essential cookies allows us to verify the acceptance or not of the cookies used by the website.

Essential

Drupal

has_js

The use of these essential cookies allows to verify javascript functionality of the user's browser.

Essential

Drupal

country_code

The use of these essential cookies allows to identify the user’s choice of language and country of connection.

Essential

Drupal

category_grid_mode

The use of these essential cookies allows to verify the user’s choice with regard to the product listing preference.

Essential

Drupal

Analytics - Track AddToCart

These cookies are used to statistically analyze the behavior of users who have added a product to their shopping cart. 

Performance

Google Analytics - Universal Analytics

Conversion Linker

These cookies are used to better categorise and sort conversions into markets.

Performance

Google Analytics - Universal Analytics

Event Handler - UserSubscribed

These cookies are used to capture users who have completed specific actions within the site.

Performance

Google Analytics - Universal Analytics

AdWords Conversion Tracking

These cookies are used to track the end point of users’ visit and to verify if they have made a purchase in order to optimise ads on the Google platform.

Marketing

Google Marketing Platform

AdWords Conversion Tracking - New

These cookies are used to track the end point of users’ visit and to verify if they have made a purchase in order to optimise ads on the Google platform.

Marketing

Google Marketing Platform

AdWords Remarketing

These cookies are used to create and display more relevant user preferences on the Google platform, as well as to improve ad campaign performance.

Marketing

Google Marketing Platform

AdWords Remarketing - New

These cookies are used to create and display more relevant user preferences on the Google platform, as well as to improve ad campaign performance.

Marketing

Google Marketing Platform

ContactPigeon

These cookies are used to create and optimise campaigns via emails and push notifications.

Marketing

Contact Pigeon

Facebook Conversion Tracking

These cookies are used to track the end point of users’ visit and to verify if they have made a purchase in order to optimise the ads displayed on the Facebook platform.

Marketing

Facebook

Facebook dynamic AddToCart

These cookies are used to track the end point of users’ visit and to verify if they have added a product to their shopping cart in order to optimise the ads displayed on the Facebook platform.

Marketing

Facebook

Facebook dynamic AddToWishlist

These cookies are used to track the end point of users’ visit and to verify if they have added a product to their wishlist in order to optimise the ads displayed on the Facebook platform.

Marketing

Facebook

Facebook Pixel ID 856822737688894

These cookies are needed for the operation of the other cookies.

Marketing

Facebook

Facebook Remarketing

These cookies are used to create and display more user-friendly ads on the Facebook platform, as well as to improve ad campaign performance.

Marketing

Facebook

Facebook ViewContent

These cookies are used to track the end point of users’ visit and to verify if they have viewed specific category or product pages in order to optimise the ads displayed on the Facebook platform.

Marketing

Facebook

 

5. How to manage and delete cookies

Most browser menus provide options about how to manage cookies. These options vary depending on the browser. Depending on the options offered by your browser, you can allow cookies to be installed, disable/delete existing ones, or notify you whenever you receive cookies. Instructions for managing and deleting cookies are usually provided in your browser’s "Help", "Tools" or "Edit" menu. You can also find more detailed guidance on www.youronlinechoices.com/gr which explains how to check and delete cookies in most browsers.

Please note that if you reject or disable our Website’s cookies, the functionality of the web pages may be impaired in part. Also, disabling a Cookie or a Cookie category does not delete the Cookie from the browser. This should be done by you by changing the internal features of your browser.

If you prefer to avoid using cookies on this page, subject to the above limitations, you must first disable the use of cookies in your browser and then delete the cookies stored in your browser that are associated with this website.  You can use this feature to avoid using cookies at any time.  You can also manage your Cookies preferences through your Personal Account.

 

6. Changes in the use of Cookies by us

We may from time to time modify the Cookies Policy, either in whole or in part, in our sole discretion. Any such modifications will apply as soon as the modified Policy is posted on the Website. At the same time, there will be a notice posted on our homepage to notify you about the change. In any case, if you continue to use our Website and its services and our e-shop services after any such modifications have been made, you will be deemed to accept these modifications. If you do not agree to the terms of this Policy, as may be modified, either in whole or in part, you must stop using the Website and our services provided through it.

Any changes to this Policy will be immediately posted here.

6. Communication

If you have any questions about this Policy, please contact us at gdpr@bsbfashion.com.